Okay, I am well aware that I've been neglecting this blog for over a year and for that, I really am very sorry. I was super busy with my final year of uni and something had to give!
But now I'm back (and finished with uni), let's get this straight: I'll be posting on here a bit, but not every month. You can follow my Instagram (https://www.instagram.com/notsoperf_xo) to keep up with me as I'm much more active on there.
So, I received an email about a week ago, which was about Instagram Growth. The email promoted a company who could give you more followers (up to 1k-2k more in exchange for money- or in my case, a free trial). They emphasised heavily on the fact that they weren't buying fake followers, they were somehow, mysteriously giving your account exposure to help you gain followers who were actually interested in your content.
Seems like a good deal right?
But, it's not. I've learnt (the hard way) that the ratio of followers to likes are never equal and that's normal. You don't see every person you follow's posts in your feed and you don't always like their posts even when you see them. So, it's only normal that you're going to get less likes than followers.
However, growth companies are not the way forward. I'm not 100% sure how they work, but being offered tons of "interested followers" in exchange for money doesn't seem very legit. A lot of them DM on Instagram too, pretending to be interested in your feed then offering you a "job opportunity" (some of these might be legit but I find majority of them aren't.)
If you're keen on getting lots of followers, then there's definitely different ways of doing so. Although I don't have a huge amount of followers on Instagram, I thought I'd put together 7 tips to teach you how to get follows from real people. (Not paid for followers)
1. Know your brand- who are you and why should people follow you? Maybe you're promoting a brand or posting makeup tutorials. Or you might be an advocate for natural, lifestyle blogging. Whatever it is that you're essentially "selling", you need to clear from the start. Everything from your username to your icon. Edit your bio to tell others about you but keep it short and sweet.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0nfi3LmmFUi5D9GwrBtlnJWY78kaxXF8vO-dqAtY2Me9FA2P76ldvQw0ltE5s9oxKJZY3btTIMlwTG6zUv2w8xul1Mb599_xaai32hE2YlUGhrR8rSNIluWrjyiznWy3vr6uOtywYM6A3/s400/Screenshot+2019-03-11+at+18.41.53.png)
3. Pre planning and pre shooting- This is important if you're going to take Instagram seriously. Sometimes life gets in the way and we end up forgetting things or having a bad day and in that instance, the last thing you want to worry about is posting on Instagram. Pre planning your feed, photos etc will really help you and honestly, maybe spend an afternoon taking some high quality photos and editing them so they're ready to go up. You may not ever upload them because that happens to me very often but it's worth having content ready anyway. (I also use an app called UNUM in order to plan and match my theme)
I really would emphasise taking really good high quality photos so make sure your shots are well lit, in focus and interesting. There are some great tutorials online for photography if you need some help with that.
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4. Interesting captions- No one likes to read an essay about how you eat Cheerios for breakfast, okay? Talk about something interesting, like how you read a book or watched a film and ask others for their opinions too.
For example you could say "Just finished watching *insert film here*. Loved every second of it! What did you guys think of it?" Also, emojis (used in moderation) are great when breaking up captions too.
5. Stay active- There's no point having a great feed and posting lush photos if you're not engaged with others. Like people's posts, follow similar accounts, comment on photos, stay super engaged in other's lives too and people will do the same back. There's no harm in spending some time scrolling through Instagram and commenting in people's posts.
But beware of spamming comments, don't just comment for the sake of it. Comment something genuine and optimistic!
6. Hashtags- These are SUPER important in order to get your posts seen by others than just your followers. Everyone uses hashtags to find content, even brands and promoters do. There are a couple of things to remember when you're hashtagging. Make sure your tags are relevant to your posts (no one likes #makeup on a food post.
Secondly, don't use more than 30 tags or Instagram will think you're a spam account and you're less likely to appear on your followers' feed.
7. Post timings- Spend some time figuring out when is best to post on Instagram, when are your followers most active? You could do a poll on your story and ask when people are most on Instagram or you could see when you post, how many likes you get in different times of the day.
For example, I know my followers are most active at about 11 in the morning or 4 in the afternoon. This is because a lot of them are mums or bloggers who do work and have a coffee at around 11 and scroll through their feed. Or they're school kids who leave school at 4 and scroll through Instagram on the way home.
Hope you found this post helpful!! Stay beautiful lovelies! xo